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ASIA'S NEW ENTERTAINMENT CAPTITAL
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FIRST GREATER CHINA LEGO® CERTIFIED PROFESSIONAL’S STUDIO CITY “BRICK BY BRICK” MODEL EXHIBITION


Macau – July 22, 2015 – Onsite construction starts next week on Macau’s new landmark – a reproduction of Macau’s stunning new US$3.2 billion Hollywood-inspired entertainment destination resort, Studio City.

Unlike the real complex, this meticulous reconstruction, complete with Art-Deco exterior and iconic figure-8 Ferris wheel, has taken just two months to plan and develop – faithfully reproduced in LEGO.

Andy Hung, the first-ever Greater China LEGO Certified Professional, has been commissioned to build a LEGO minifigure-scale replica of Asia’s Entertainment Capital, in the world-famous brick and building system, at Studio City’s sister destination resort, City of Dreams.

The 2.15-meter high model, created from more than one million LEGO pieces, is his first Macau exhibition since being awarded LEGO Certified Professional status, and will give visitors a thrilling first glimpse of the awe-inspiring Studio City complex, with mini-model interpretations of the imposing 30-meter ‘Heroes of Steel’ and stunning Art-Deco façade.

The model exhibition is reflective of a world of firsts at Studio City. The thrilling entertainment resort is the subject of Macau’s first Hollywood production, starring Hollywood icons Robert De Niro, Leonardo DiCaprio, Brad Pitt and Martin Scorsese. It is also home to the world’s first ‘figure-8’ Ferris wheel, ‘Golden Reel’; the world’s first Batman film franchise digital ride, ‘Batman Dark Flight’; and Macau’s first ever permanent theater hosting a world-class permanent resident magic show, ‘The House of Magic’.

It faithfully reproduces the 1,600-room twin hotel towers, straddled by the Golden Reel, suspended at 130 meters and inspired by a movie sequence of two asteroids smashing through the building façade in tandem.  

Andy spent much time working from building plans and artists’ impressions of the Studio City complex to design the model exhibition. It is the largest in his extensive and wide-ranging portfolio of creative projects that have delighted LEGO enthusiasts around the world.

“This is certainly one of the most complex, and indeed largest, LEGO design and build projects I have ever undertaken,” said Andy. “The fact that the Studio City building consists of a two-story platform, with two hotel towers, a Ferris wheel and a podium garden is challenging. We, together with the Macau production team, have to work from floor plans and artist’s renderings to plan and build this new landmark in Macau.”

Visitors can witness Andy and his team hard at work during the final build-out period, in the City of Dreams’ Main Portal, from July 29 until July 31, 2015.

“The Studio City “Brick by Brick” Model Exhibition is a fun way of showcasing the Art Deco façade and iconic exterior features that will set the complex apart from all other offerings in Cotai,” said Studio City Property President, Mr. JD Clayton.

“Visitors will get an opportunity to see for themselves a ‘mini’ sneak preview of the stunning sister complex at the other end of Cotai, which will be home to a wide range of unique entertainment experiences inspired by Hollywood-style glamor.”

Studio City will thrill Macau visitors with the largest offering of world-class entertainment experiences under one roof when it opens later this year.

The new integrated resort will deliver non-stop entertainment, including action-packed “flying theater” motion ride, Batman Dark Flight; a 40,000-square-foot family entertainment center, Warner Bros. Fun Zone, featuring world-renowned characters from Warner Bros.’ DC Comics, Hanna-Barbera Productions and Looney-Tunes entertainment franchises; an incredible live magical experience showcasing the world's greatest magicians, The House of Magic; Macau’s first-ever Ibiza-style nightclub, Pacha Macau; and a 5,000-seat multi-purpose entertainment center, Studio City Event Center, hosting exciting live concerts, theatrical and top sports offerings in addition to award shows and other special showcase events.

Electrifying entertainment will be combined with an exciting array of accommodation, regional and international dining experiences and designer-brand shopping in an ‘immersive’ retail entertainment environment at The Boulevard at Studio City.

The Studio City “Brick by Brick” Model Exhibition will run from August 1, 2015 throughout the summer as part of City of Dreams’ ‘Fantastic Summer’ campaign.  

Visitors can get into the Studio City cinematic spirit with fun activities including a photo-hunt around its sister property, City of Dreams, to find special Studio City themed photo displays featuring stars of the short movie ’The Audition’ – Robert De Niro, Leonardo DiCaprio, Brad Pitt, and director Martin Scorsese; ‘The House of Magic’; ‘Batman Dark Flight’ and ‘Warner Bros. Fun Zone’.

The Studio City “Brick by Brick” Model Exhibition is just part of the summer campaign at City of Dreams, with an exciting collection of special offers and activities for you, your family and your friends to enjoy: from dining promotions at signature restaurants and casual dining hot spots like SOHO and Wave pool bar to hotel packages and unique new experiences including ‘The House of Dancing Water Discovery Tour’ and workshops, all created to ensure that you will have a summer unlike any other.

Studio City is located on Cotai, Macau, close to the Lotus Bridge immigration point which connects with Hengqin Island and a future station-point for the Macau Light Rapid Transit. This Hollywood-themed studio-concept resort is set to become Asia’s Entertainment Capital.

Studio City – This is Entertainment.

For further information visit: www.studiocity-macau.com, and follow us on Sina Weibo at www.weibo.com/studiocity.

For our latest press releases, visuals and multimedia, visit: www.studiocitymacaumedia.com

 
Safe Harbor Statement
This press release contains forward-looking statements. These statements are made under the "safe harbor" provisions of the U.S. Private Securities Litigation Reform Act of 1995. The Company may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission (the "SEC"), in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about the Company's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties, and a number of factors could cause actual results to differ materially from those contained in any forward-looking statement. These factors include, but are not limited to, (i) growth of the gaming market and visitation in Macau and the Philippines, (ii) capital and credit market volatility, (iii) local and global economic conditions, (iv) our anticipated growth strategies, and (v) our future business development, results of operations and financial condition. In some cases, forward-looking statements can be identified by words or phrases such as "may", "will", "expect", "anticipate", "target", "aim", "estimate", "intend", "plan", "believe", "potential", "continue", "is/are likely to" or other similar expressions. Further information regarding these and other risks, uncertainties or factors is included in the Company's filings with the SEC. All information provided in this press release is as of the date of this press release, and the Company undertakes no duty to update such information, except as required under applicable law.

About Melco Crown Entertainment Limited
Melco Crown Entertainment, with its American depositary shares listed on the NASDAQ Global Select Market (NASDAQ: MPEL), is a developer, owner and operator of casino gaming and entertainment casino resort facilities in Asia. Melco Crown Entertainment currently operates Altira Macau (www.altiramacau.com), a casino hotel located at Taipa, Macau and City of Dreams (www.cityofdreamsmacau.com), an integrated urban casino resort located in Cotai, Macau. Melco Crown Entertainment's business also includes the Mocha Clubs (www.mochaclubs.com), which comprise the largest non-casino based operations of electronic gaming machines in Macau. The Company is also developing the planned Studio City (www.studiocity-macau.com), a cinematically-themed integrated entertainment, retail and gaming resort in Cotai, Macau. In the Philippines, Melco Crown (Philippines) Resorts Corporation's subsidiary, MCE Leisure (Philippines) Corporation, currently operates and manages City of Dreams Manila (www.cityofdreams.com.ph), a casino, hotel, retail and entertainment integrated resort in the Entertainment City complex in Manila. For more information about Melco Crown Entertainment, please visit www.melco-crown.com.

Melco Crown Entertainment has strong support from both of its major shareholders, Melco International Development Limited ("Melco") and Crown Resorts Limited ("Crown"). Melco is a listed company on the Stock Exchange and is substantially owned and led by Mr. Lawrence Ho, who is Co-Chairman, an Executive Director and the Chief Executive Officer of Melco Crown Entertainment. Crown is a top-50 company listed on the Australian Securities Exchange and led by Chairman Mr. James Packer, who is also Co-Chairman and a Non-executive Director of Melco Crown Entertainment.

About Studio City
Studio City, when it opens, is set to take Macau’s entertainment destination proposition to unprecedented new levels, by providing a ‘next generation’ of outstanding entertainment-driven leisure destination experiences that will help the territory’s evolution into a truly international tourism center.

The Hollywood-themed studio-concept resort is a thrilling new cinematic inspired entertainment and leisure destination and is designed to be the most diversified entertainment offering in Macau. Ideally located on Cotai, close to the Lotus Bridge immigration point connecting Hengqin Island and a future station-point for the Macau Light Rapid Transit, Studio City will deliver more world-class entertainment amenities than any integrated resort in the market.

Studio City’s stunning Art-Deco facade includes the “Golden Reel”, the highest Ferris wheel in Asia which straddles the resort’s two-tower hotel at a height of some 130 meters. The integrated resort will provide the ultimate in sophisticated leisure entertainment, hotel, retail, dining and lifestyle experiences.

The resort’s innovative entertainment offerings include “Studio City Event Center”, a 5,000-seat multi-purpose entertainment center designed to host live concerts, theatrical and sporting events; and “Studio 8”, a 300-seat live-audience TV broadcast studio for reality and game-show productions distributed in the Asia region. The entertainment experiences also include a magic theater “The House of Magic” and a Warner Bros. Batman-themed 4D flight simulation “Batman Dark Flight”, a 40,000-square-foot family entertainment center “Warner Bros. Fun Zone” for kids filled with Warner Bros.’ and DC Comics’ franchise characters and play-rides, together with “Pacha Macau” which will bring Ibiza-style nightlife to Macau.   

Studio City is destined to deliver an unparalleled leisure entertainment and hospitality experience, strengthening the depth and diversity of Macau’s leisure, business and tourism proposition as a leading visitor destination in Asia.

For further information on Studio City visit: www.studiocity-macau.com and follow us on Sina Weibo at www.weibo.com/studiocity.


For investment community, please contact:
Ross Dunwoody
Vice President, Investor Relations
Tel: +853 8868 7575 or +852 2598 3689
Email: rossdunwoody@melco-crown.com

For media enquiry, please contact:
Maggie Ma
Head of Corporate Communications
Tel: +853 8868 3767 or +852 3151 3767
Email: maggiema@melco-crown.com


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